- About us
WELCOME TO SCENIC COMMUNICATION
We have created a distinctive advantage by giving holistic and Integrated Marketing Communications solutions to our client’s needs. Scenic Communication, therefore takes pride in not only providing effective public relations solutions to a brand but also with its girth, width and penetration, provide integrated communications solutions to the brand objectives of a client. With our strategic alignments and specialists on board we have geared innovation and value creation into all aspects of Brand & Reputation building. Having had domain expertise in multi-dimensional categories like – Corporate & Finance, Education, Real Estate, Infrastructure, Automobiles, IT & ITES, Government Development Boards, Tourism & Hospitality, Retail, FMCG, Fashion and the Entertainment industry; we provide innovative communications programs that focus on tangible business results.
Having had versatile experiences across domains and team experiences that span over three decades in the industry, we understand the Indian consumer psyche. And having worked intrinsically with International giants, gives us the expertise to understand the needs of the off-shore markets.
Our group is prepared to watch the changing elements of the media in changing economy. We empower focused business supported by bona fide inevitabilities and research. We do incorporated systems administration and thorough correspondence depending on the particular area. We will help the company to maintain their scaling if they are already in the top notch category.
Our Key differentiators
- We strive to closely map the business/marketing objectives of your enterprise, almost as an extension of your marketing arm…driving and supporting your marketing and corporate communication needs
- Innovative campaigns that focus on tangible business results
- We give emphasis on messaging for specific segments and business objectives, rather than being blinkered on “coverage” alone
- While we look at media as a means to an end…the emphasis is on creating brand differentiation and image enhancement in the category
- Our expertise in strategizing and servicing of large international brands gives us the added advantage of brand building in a more scientific manner with processes and scientific measurements
With 14 years of professional experience in Public Relations & Marketing, Anindita comes with a deep understanding of the dynamic media and communication landscape in India. Through her successful stint with reputed PR agencies like Genesis Burson & Marsteller, Percept Profile and Mileage Communications, etc., she has worked closely with clients across verticals, such as travel, hospitality, F&B, Fashion & Lifestyle, Entertainment, IT and corporate. Her clients’ portfolio includes California Tourism Board, Flanders, Hong Kong Tourism Board, New Zealand Tourism Board, Brand USA, GHM Hotel, Venetian Macao, Deltin Corp, Aspri Spirit, Broadcast Asia, Schwarzkopf, Indola, BlackBerry, Giovani, Dwarkadas Chandumal Jewelers, Zee Entertainment, FLY mobile, Education New Zealand, Essel World & Water Kingdom etc. Her Key skills include strategizing public relations, marketing and advertisement campaign with a methodical and disciplined approach
ARUNISHA SENGUPTA, a brand communications professional, had started her career in sales and then moved on to advertising and then to PR, thereby giving herself a holistic professional personality, with over 17 years of professional experience. Up until recently she was in the coveted panel of founder members of The Blue Ocean IMC, a young cutting edge MARCOM group. Before that she was with Percept Profile – a communications conglomerate for over 8 years and prior to that she was with Tops Security as Vice President Corporate Communications. She has had a prolific working experience with Global Brand Communications houses like J Walter Thompson and her areas of expertise lies in Corporate Communications, Public Relations, Brand Communications, Event Management, Reputation Management, Crisis Communication and Change Management. Her category experience spans Corporate/Business, Government & Bilateral Trade, Tourism (Travel, NTOs & Hospitality), Real Estate, Pharma & Wellness, Legal, Education, FMCG, Fashion & Pageants, Luxury & Lifestyle, Consumer Durables and Politics.
A communications professional with over 14 years of experience in the field of PR, Brand Strategy, Content, Corporate Communications and Journalism, Urmi has closely serviced esteemed brands across lifestyle, F&B, healthcare, travel, hospitality, real estate, corporate practice, technology and entertainment sectors. Her professional experience included working with esteem fortune 500 companies through senior positions in agencies like MSL Group, Adfactors PR, Percept Profile etc.
Her holistic approach to create relevant communication solutions and the ‘customer delight’ oriented service approach has resulted in strong and beneficial client relationships for Scenic Communications
Her core expertise includes strong content driven PR strategy, keen eye for detail, research oriented methodology and a strong commitment to quality, that brings valuable insights and drives result oriented campaigns
Understood our requirements as a start-up and garnered excellent media coverage. However, we are most impressed by how professionally they run their operations including internal meetings, managing our media coverages etc. which enables us to work seamlessly. They are extremely pro-active, you can never miss a media deadline or a coverage opportunity even if you want to !
Samir LambayCo-Founder & CEO - FreightCrate Technologies Pvt. Ltd.
This was the first time I’ve done PR for my company. So I was worried, confused, and unsure of how everything works. But when I was introduced to Scenic Communication, all my anxiety melted away. Their team is extremely competent and they explained to me the entire process in detail. And once I gave a Green Signal, their execution was absolutely impressive.
Scenic Communication has done PR Strategy for us and has shown tangible results in promoting and driving our business. They came up with innovative ideas and implemented them with great finesse. The best part was that they were sensitive about my budget and used their resources diligently.
I’m delighted to write this testimonial for Scenic Communication. I’m happy to continue to use their services for my business and I highly recommend this Agency for their PR & Social Media Marketing Services.
Mr. Deepesh DeshmukhEB-5 Investment Project Facilitator for India, New York Empire Outlets Fund I, LLC.
Your team has the breadth and depth of press, media and analyst relationships that I grew used to at big companies. You are a great partner and an integral part of our success!